2025 is a new year - and one sure to be dictated, in large part, by the role of technology in our everyday lives. The consumer's relationship between screens and their inter-personal relationships, politics, and work lives is evolving rapidly, and as accelerators like AI become more embedded into daily touchpoints, it will only accelerate.

Stagwell will be focused on these accelerators and agents at CES 2025, exploring their impact on the work marketers and brands do to reach consumers. Across briefings, floor tours and bespoke brand journeys, Stagwell and our partners will take you on a journey through the future of agentic technology, setting leaders up to maximize their work across the rest of the year.

GET SMART

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Join us on Monday from 5-7pm for a sneak peak of the technologies being revealed on the show floor before it opens. This event is open to clients and friends on the ground. We’ll have cocktails & light bites, too.

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FLOOR TOURS

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Based off ON_Discourse's signature provocations, our 90-minute tours will be both a speed round of the world's biggest tech show, and a thought-provoking exploration of how the technologies on the floor reflect the biggest tech debates of the moment, including the theme of "Agentic AI."

Most importantly, we will look at how it ladders back into the work we do as marketers, business leaders and technologists throughout the year.

Future of News Luncheon

Tuesday, January 7, 2025 | 11:30am - 1:30pm PT | Javier's @ ARIA Resort

Join us for our first Future of News roundtable of the year. With much disruption still afoot across news media, we will kick start the conversation about digital transformation, the importance of journalism and why advertising in news is a critical growth driver for brands.

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Navigating the Political Landscape - Expert Roundtouble

Wednesday, January 8, 2025 | 11:30am - 1:30pm PT | Javier's @ ARIA Resort

Join us for a roundtable discussion with leaders of Stagwell's Risk and Reputation Unit on how brands can navigate the political landscape going into 2025.

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SPORT BEACH is back for 2025.

Join us to celebrate the return of SPORT BEACH, Stagwell's marquee initiative uniting leaders at the intersection of sport and marketing. Accelerating off the success of SPORT BEACH at the Cannes Lions Festival, we are bringing the Beach to kick off the year and share some game changing updates.

Join us for a great night of music, celebration... and some exclusive SPORT BEACH swag you'll only find at CES 2025.

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WHERE TO FIND US

STAGWELL HUB @ JAVIER'S

Stagwell's 2025 CES Hub will be at Javier's restaurant, right off the Aria casino floor. Find us there across the week for our Get Smart, meals, and meetings space.

Interested in connecting with someone from Stagwell? Email us at ces@stagwellglobal.com and we'd be happy to host you (chips and queso included).

LAS VEGAS CONVENTION CENTER

Stagwell will host 90-minute floor tours in the North and Central Halls of the Las Vegas Convention Center.